OpEd

Basic Content Marketing for Search Overview

By zestsms / May 28, 2015

Simply publishing content to a blog does not guarantee that anyone will actually see it.  More important than creating great content is making sure that your intended audience can find it.  Search engines are quickly becoming better at discovering/ ranking new content on the web, but there are a few easy things that you can…

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The Federal Trade Commission Decides Google’s Monopolistic Practices aren’t Worthy of Litigation

By zestsms / May 26, 2015

A report which categorized Google as a monopoly was mistakenly released by the Federal Trade Commission (FTC). What’s odd about the report is that while Google was labeled a monopoly, the FTC decided it would not seek legal recourse against the multinational tech giant. In the beginning of 2013, the FTC officially announced that it…

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