Featured Project

SOMD: Polar Bear Plunge

SOMD: Polar Bear Plunge

Zest works with Special Olympics Maryland on events including the Summer & Winter Games, Maryland Rockfish Open, and Polar Bear Plunge.

In addition to the Polar Bear Plunge, Zest works with Special Olympics Maryland annually on events including the Deep Creek Dunk, Summer & Winter Games, Maryland Rockfish Open and Fort McHenry Tunnel Run.

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Featured Project
Law Offices of Peter Angelos
Law Offices of Peter Angelos

Zest's work with The Law offices Peter Angelos was marked by substantial growth in each of the topline categories used to measure key performance indicators.

Zest's work with The Law offices Peter Angelos was marked by substantial growth in each of the topline categories used to measure key performance indicators.

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Featured Project
Sunnyfields
Sunnyfields

Zest created a fresh new design that not only improved the appearance of their site but also gives customers the information that they need.

Sunnyfields offers an exceptional portfolio of hand-crafted cabinetry and it was only fitting that their site reflect the beauty of their products.

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Featured Project
Bowie Jensen
Bowie Jensen

Zest created a fresh new design that not only improved the appearance of their site but also gives customers the information that they need.

Zest created a fresh new design that not only improved the appearance of their site but also gives customers the information that they need.

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Dynamic marketing solutions for all shapes and sizes.

Zest has become one of the leading digital marketing agencies in the area through a personal approach to supporting clients in their efforts to tell their stories more effectively. We don't try to fit clients into boxes straight off the shelf. We tailor our efforts to the specific needs and objectives of the task at hand.  Zest was built on the premise that good marketing requires more than just service or subscriptions.
It requires people.

It's time to rethink

Social Media Advertising

Advertising is being redefined by social media technology. Tailor your content in ways you always wanted. Target your audience in ways you never thought possible. Reach people where you want to, when you want to, how they want to see it through social advertising at a fraction of the cost of traditional and broadcast advertisements.

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Let our team be your team

OutZesting is a better way to "staff up"

You need people, but you don't necessarily need to hire them full-time. OutZesting provides a solution for marketing coordination job responsibilities, but bundled with access to digital media experts, graphic designers, programmers and content specialists... for less than the overhead cost of full-time employees.

Make digital media marketing more accountable with

Marketing Modeling & Enablement

Advertising is being redefined by social media technology. Tailor your content in ways you always wanted. Target your audience in ways you never thought possible. Reach people where you want to, when you want to, how they want to see it through social advertising at a fraction of the cost of traditional and broadcast advertisements.

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Reach new audiences through

Ambassador & Influencer Marketing

Endorsements and spokespeople aren't a thing of the past. They just look different. We help clients use social media influencer advertising and marketing to align brands and deliver messages to targeted audiences. It makes celebrity television advertisements look like an expensive ancient relic.

How to Achieve a Cohesive Brand Image and the Benefits

Branding is a term you hear frequently these days, but what does it mean, and why is it important? Forbes identifies ‘brand image’ as a mix of the association’s consumers make based on every interaction they have with your business. Your image makes an impression, and that impression can help to determine how your customers…

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Reporting Social Return on Investment

In the final part of our Social Media Return on Investment series, the social media marketers at Zest discuss tools for ROI reporting and how to assign various values to these results. If you’ve been following our recent blogs, you probably have a better understanding of social ROI basics, and useful tips on how to…

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What in the World is TikTok, and How is it Taking the Social Media Sphere by Storm?

Instagram, Twitter and Facebook are all staples in our social media lineup, but there’s a new platform that is currently on the rise—TikTok. Currently the world’s most downloaded iPhone app, TikTok is shaking up the social media sphere and providing a well-defined corner of the Internet for creators to gain traction and consumers to engage…

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The Similarities and Differences Between Marketing a Product vs. Marketing a Service

Not all marketing strategies are created equally, and your marketing strategy should vary depending on if you are marketing a physical product or a service. Consumers often have an instant-gratification mentality, especially with constant advertisements and social media posts filling up their desktops and newsfeeds. Therefore, it may be more complex to market services, which…

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The Power of Community Marketing: Why Building Relationships With Consumers is a Must

In a world where we are constantly bombarded by advertising, it is more important than ever to develop meaningful, authentic relationships with consumers that cut through the noise. Community marketing is a critical component for fostering genuine business-to-consumer relationships. What is community marketing, you might be wondering? Here, the digital marketing pros at Zest define…

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Measuring Social Return on Investment

Measuring Social Return on Investment You now have a clear understanding of social media ROI and its importance for growing your business and social media presence. Next up is determining the right way to measure your goals so you can have a viable way of proving that your efforts are making an impact. In part…

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Why Hire a Marketing Agency?

Maybe you’re a small coffee shop that is just starting up and in dire need of a professional-looking website and someone to run your social media accounts. Maybe you’re a powerhouse law firm that is far too busy with important cases to worry about developing a marketing strategy. Maybe you’re a local business that already…

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Defining Social Media Return on Investment So You Can Reach Your Marketing Goals

When you put a significant amount of time and money into your social media marketing strategy, you want all of that effort to be worth it, right? ROI, or return on investment, is a measurement of your overall gain in relation to the amount of resources or money you have invested in a project. Therefore,…

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Active Social Media: A Business’s Best Friend

Many business owners have a basic understanding of the benefits that social media has to offer—after all, who doesn’t have an Instagram or Facebook account nowadays? Consistent posting on a variety of social media platforms helps to spread brand awareness, increase interaction with the community and even boost sales.  However, simply having an account is…

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We've Moved!

We are now located at 215 Washington Ave. Suite Z, Towson MD 21204