We GET Digital

Zest’s Digital Specialists are experts in the tools that drive digital media marketing. Our team supports clients with social media, search engine optimization, content marketing, research and reporting to achieve goals and increase leads and brand recognition.

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It’s time to rethink your social media marketing

Social Media Marketing

You know your business needs to be on social media, but in today’s ever-evolving world of digital interaction, what you do on social media is even more important. It’s hard to keep up, so let our team of Specialists handle it for you. From platform configuration, branding and content curation, to posting, engagement and reputation management, we’ve got you covered.

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What you get

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Content Creation

Create and share content that aligns with your brand voice and reaches the right people. 

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Engagement Management

Interact with your audience in the right way, at the right time.

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Reputation Management

Build a strong social standing for your business.

smarter advertising for more engaged customers

Digital Advertising

Sure, you can spend a ton of money to get your name out there, but are you seeing the return? Our team works to determine what the best strategy and platforms for digital advertising are based on your key success metrics and goals. We will work with you to build advertising foundations and campaigns that hit the right people, in the right place, at the right time to influence conversions.

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What you get

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Advertising Strategy

Build a road map to achieve your goals using the most effective channels.

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Audience Development

Understand who you want to reach, and use data to reach them directly.

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Management & Optimization

Use performance data to keep your ads relevant over the course of your campaign.

What you say matters, how you say it matters even more

Content Marketing

Content is the key to keeping your audience engaged and coming back for more. If you are saying all the right things in all the wrong ways, you risk losing viewers before they get past the title. Our team can help align your message with your voice and make sure that it’s heard through expertly crafted blogs, newsletters, emails and thought-leadership pieces.

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What you get

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Content Calendars

Organize where and when your message will connect with your audience.

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Thought-Leadership Content

Leverage your unique resources and knowledge to build credibility and trust.

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Email Marketing

Use the inbox to keep your clients informed and promote your brand.

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Search-Optimized Content

Create content that will increase visibility and drive users to your site.

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Copyediting

Make sure all of your content aligns with your goals and your voice.

Make informed marketing and sales decisions

Research & Reporting

Good data is key to making the right decisions in business. Our team leverages top-of-the-line research and reporting tools to assess performance and opportunities for your marketing to keep your efforts and investment strategically focused.

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What you get

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Market Research

Analyze your industry in the digital world to build a better approach.

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Competitive Analysis

Identify the major players and their digital strategies to stay one step ahead.

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Search Analysis

Improve your position by knowing where you rank.

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Ads & Analytics Reporting

Collect and analyze the right data metrics to inform your strategy.

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Social Performance Reporting

Get actionable insights to improve your interactions.

Get in front of the right people on the first try

Search Engine Optimization

In this digital age, ranking for search is a crucial component to growing your business. Our digital marketing team understands that audiences want to find what they are looking for, and fast. We’ll develop and execute an SEO strategy unique to your business that will get you ranking, and keep you there.

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What you get

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Keyword Analysis

Analyze and employ the terms that will bring leads to your business.

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Search Performance Reporting

Understand your position to optimize for better results.

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Routine SEO Management

Manage the technical details to ensure your content is relevant and findable.

“We often see companies focusing on one area of digital marketing. Our specialists understand it takes an integrated digital strategy to drive real results.”

Mike Wyant, Director of Digital Marketing

It’s time you stop wearing so many hats.

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Find out more about our solutions

Digital is only one piece of the puzzle. Zest can help you align your web, creative and business development efforts with your digital marketing strategy for a more holistic approach to marketing your business. 

We’re An Extension of your team

OutZesting

You need people, but you don't necessarily need to hire them full-time. OutZesting provides the fractional labor support you need across our four core disciplines - consulting, digital marketing, creative services, and website development... for less than the cost of a full-time employee.

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